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Practical Advice
App Marketing Strategies
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The use of mobile phones has increased rapidly over the past few years. This is because accessing them is now easy. Most people spent almost 70% of their time on their phones. Some smartphone apps can also be used in the business industry, primarily in the marketing of products. 

Strategies for successful app marketing

For one to successfully conduct his/her business through the use of mobile apps, some factors should be considered: 

  1. Make your app be known: Advertising through media will enable people to get to know your app and look at it to see what...

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10 Key Marketing Trends in 2017
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2017 looks set to be another record-breaking year. But what are the key marketing trends that will affect the success and sustainability of your business? Read on to find out the marketing trends for 2017, so you can reflect on how your company is prepared to take advantage of these opportunities…

1. Customer Experience
The bigger the business, the more diverse your customer base will be. Finding effective strategies to engage with and maintain your customer base will be an essential component for a successful 2017. One way is to personalise everything…

2. Personalised ...

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